How many times have we had to rewrite a tweet because of the characters? Maybe we’ve lost count of how many times we’ve had to do this. Twitter has always been defined as having to count in 280 letters something interesting enough to capture the attention of your followers (by sending threads), something that was already part of the essence of this social network.
However, users have repeatedly asked for this number of characters allowed to be increased and now it seems that Elon Musk has heard them. Twitter just announced that Long-form tweets are finally here. This new feature will allow users to write up to 4,000 characters per message.
Elon is it true that Twitter is about to increase the characters from 280 to 4000?
Kind @Elon Musk
— Allan Obare (@AllanObare4) December 11, 2022
“Do you need more than 280 characters to express yourself? We know a lot of you do…and while we love a good thread, sometimes you just want to tweet it at the same time. So we’re introducing longer tweets,” the network itself announced. social from your official account.
Elon Musk had been promising this new format for months, but we didn’t think it would happen so soon. And it is that, in his words, he is also working to introduce the possibility of adding format to publications, putting words in bold or changing the font size.
There is a trap!
The way the messages will be presented is to be expected: the first 280 characters will be displayed first and a “show more” button will appear to read the rest of the message, but All that glitters is neither gold nor rose and this novelty will not be available to all Twitter users. The 4,000 users can only be used by Blue subscribersalthough all users will be able to read, quote and retweet them without problem.
The platform has added this feature only for subscribers of Blue Twitter, the additional payment service offered for verified brands. So after the tweet was posted, those who benefited from it immediately followed suit, such as beer brand Budweiser, which mimicked the message with “bud, bud, bud”; Pizza Hut, writing “pizza, pizza, pizza” or Jurassic Park who did it with “dinosaur dinosaur”.
This is undoubtedly an implementation that caused an uproar among usersand not only among those who want to use the 4000 characters and cannot, but also among those who said that the essence of Twitter is to explain something in a short and concise way and not with the possibility of developing .