Millions of viewers gathered on February 12th to watch the Kansas City Chiefs and the Philadelphia Eagles compete for the Vince Lombardi Trophy in Super Bowl LVII (57th). The halftime show was headlined by the iconic performer Robyn Rihanna Fenty, better known as Rihanna.

The Super Bowl is the biggest advertising opportunity for the advertising industry. Advertisers fight to showcase their products to the over 100 million people who tune in each year.

The game played between Patrick Mahomes and Jalen Hurts, as well as the return of the well-known performer, Rihanna, became a global attraction, including for celebrities who gathered at the State Farm Stadium in Phoenix, Arizona. Among the personalities present were top American sports leaders, singers, actors, and athletes from other disciplines.

Bradley Cooper, the famous American actor, is an avid Eagles fan, and his presence at the State Farm Stadium was therefore expected. The actor was picked up by the cameras inside the stadium and went viral on social media, as the party started even before the Super Bowl began.

During the NFL season finale for the Vince Lombardi Trophy, Hurts and Brown’s combination helped Philadelphia regain the advantage at the University of Phoenix Stadium. This isn’t the first time Cooper has attended a venue to support his team, as he was present at the 2018 Super Bowl between Philadelphia and the New England Patriots.

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