Miami, February 13 The 60-story building of Paramount Miami Worldcenter facing the Bay of Biscay celebrates Valentine’s Day in style, with a digital animation of kisses, hearts and cupids made possible by complex technology at the cost of 3 millions of dollars.
The “world’s tallest” digital greeting for Valentine’s Day can be seen twice a day, before sunrise and after sunset, from Sunday 12 to Tuesday 14, both inclusive, and each pass lasts ten minutes.
Valentine’s Day, which is celebrated on February 14, Valentine’s Day, is very popular in this country, to the point that 52% of its population will celebrate it, according to the National Retail Federation (NRF), which represents the great American distribution. .
This year, spending will be nearly $26,000 million, or an average of $192.80 per person, while in 2022 it was $23,900 million and the “per capita” average of $175.41 dollars.
In Miami this year, those who want to celebrate for free can simply gaze at the animated “map” projected onto the large roof of the 213 by 91 meter building and a column on its main facade.
In “difficult times, we all need a little love,” says Daniel Kodsi, managing director of Royal Palm Companies, developer of not just residential, but commercial, hospitality, entertainment and transport.
The skyscraper has on its main facade the most technologically advanced Color Kinetics lighting system in the world, made up of more than 8 kilometers of cables connected to 13,400 light-emitting diodes (LEDs) embedded in 10,000 high-strength glass panels to shocks. , according to a statement.
The system, capable of creating 16.7 million color combinations, transforms the facade of the building into a digital screen the size of 2.5 football fields placed vertically, now transformed into a giant animated Valentine’s Day card.
The system’s total operating power is 111.6 amps and 13,400 watts and a total lumen, which is the amount of light emitted per second, is 402,000.
It took 12 technicians over three years to design and install the lighting system imagined by LED Smith of West Palm Beach, Florida, which has completed projects on monuments, bridges and skyscrapers around the world. , including the Empire State Building in New York. .
Paramount Miami Worldcenter, with a surface area of 27 acres (10.9 hectareas) including a 4,000 million dollar investment, is the second largest property transfer from Estados Unidos and, currently, is the larger urban nuclear construction project Country.