After the Black Friday sales, Cyber Monday arrives, a day that fans of online purchases take advantage of to advance their Christmas gifts
After the Black Friday shopping hangover is over , Cyber Monday arrives , just two days after the first one is celebrated. In its 2022 edition, this event will take place in the United States on Monday, November 28.
According to various experts, Cyber Monday has become one of the biggest online shopping days of the year , even surpassing what happens on Black Friday. For example, in 2021, the United States saw total purchases of $ 10.7 billion on Cyber Monday, compared to $8.9 billion on Black Friday.
For this 2022, the expectations that are held on Cyber Monday is that more than 63 million people make their purchases on this date, according to the National Retail Federation (NRF, for its acronym in English).
Cyber Monday was born as a need to extend Black Friday purchases to e-commerce companies, which did not have a physical store themselves, and which were being excluded from Black Friday, such as eBay and Amazon. It was an initiative of the National Retail Federation and the first event of its kind was held in 2005.
What time do sales start?
Cyber Monday sales are scheduled to occur starting at midnight on Monday and run throughout the day, until shortly before it kicks off on Tuesday. According to Adobe research, during 2021, the biggest Cyber Monday sale took place between 7:00 pm and 11:00 pm.
Most of the stores will publish their offers from midnight.
Which stores participate in Cyber Monday sales
It is to be expected that one of the brands with the greatest recognition worldwide for its digital transactions is Amazon and, therefore, it is one of the leading sales on Cyber Monday. Other stores such as Walmart, Target, JC Penney, Dell, Macy’s, Best Buy, The Home Depot, Kohl’s, Costco, Sam’s Club, Game Stop, Lowe’s, Carter’s, Microsoft, Levis, to name a few, are joining this train.
Actually, most American stores participate in Cyber Monday sales.
How to get the best deals
With so much on offer, it can be hard to know which brand to follow or where you’ll find the best discounts. According to The Balance experts, one way to be well informed is by subscribing to the newsletters of the stores that interest you, then the information will come directly to your email account.
Another way is by following brands through social media to see sales announcements before Cyber Monday. Needless to say, there will be special announcements on the radio, television and different internet sites. Comparing will also always be a success.