78% of Colombians still seem somewhat reluctant to buy these assets, but the vast majority say they don’t because they don’t know the process or simply don’t know how to use them.

In Colombia, the growth of the market for digital currencies and every day the use of this type of assets increase. In fact, despite the industry exhibiting a downward trend the previous year, known as crypto-winter2023 is projected with better indicators, especially in the increase in the number of new users and the largest number of operations.

This panorama is also positive in the rest of Latin Americawhere these transactions increased by 63% in 2022 compared to 2021.

These figures are disclosed in the New 2022 Mastercard Payments Indexwhich indicates that 15% of Colombians in 2022 made purchases with cryptos: 82% for investment purposes and 18% for inflation protection and peso devaluation. According to the report, 61% bought these digital assets through exchange houses and 39% through other people and without intermediaries.

Although it is still a young market with good growth potential – 12% of citizens indicated that they are curious about investing in these currencies, there are still doubts that have an impact directly on the industry, not only because of the ignoring which persists among the population, but because of the mistrust generated following the recent events related to scams or mismanagement. In fact, 78% of Colombians still seem somewhat reluctant to buy these assets, but the vast majority say they do not because they are unaware of the process or simply because they do not know how to use them.

Beyond the indicators, the truth is that fear and uncertainty are generating more and more doubts about one of the investments that, according to experts, is one of the best financial decisions What might it take for a person this year to generate profitability long-term or simply to hedge against inflation and the devaluation of the peso. However, the key is to do it safely to avoid losing money.

If you are interested in entering this industry, but do not want to fall victim to scammers, it is necessary to put into practice five tips that the country manager of CryptoMarket in Colombia, Andres Gomez.

The first is to create strong passwords. “Never share them and always use two-step authentication to log in,” he said.

In addition, beware of offers with “guaranteed profitability” oh “0% risk”.

“Keep in mind that investing in cryptocurrencies comes with a risk associated with the volatility of the asset. As with any other type of investment, no one can guarantee a return, and if someone tells you the otherwise, it is very likely to be a scam,” Gómez said.

should be avoided intermediaries and better use the platforms directly without the intervention of third parties. According to Gómez, it is essential not to share the photo or the ID card with other people.

Andrés Gómez, National Director of CryptoMarket in Colombia.
Andrés Gómez, National Director of CryptoMarket in Colombia.

As a fourth piece of advice, he says that it is essential to always choose secure connections.

“Avoid connecting from a public network, as it does not have the greatest security. To trade with cryptocurrencies, always prefer your own network,” he said.

Also, be careful with the Phishing. For this, it is necessary to maximize the precautions when opening and clicking on certain emails or advertisements that appear on the the Web.

“Many people create cloned pages of other legitimate pages to try to cheat and gain access to data and passwords of users who have cryptocurrencies. Be careful, a wise soldier does not die in war” , said Gomez.

Finally, he said that you have to keep in mind that if you don’t want to fall into the hands of crooks should pay attention to the reliability of the platform exchange chosen, take care of the keys and passwordsdo not access external links or share Personal informations.

He recalled that a legal platform will never request personal information via email oh WhatsAppwon’t promise Feedback and, therefore, before any of these signs, it is better to take care of yourself and be alert.

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