The WWE sale appears to be coming to an end, with a deal expected to close by the second half of 2023. According to The Hollywood Reporter, the sports-entertainment giant and UFC parent company Endeavor have formalized things on Monday, giving the latter a controlling 51% stake in the new, merged brand.
Endeavor CEO Ari Emanuel will lead this new company, while continuing his role at Endeavour. Vince McMahon, executive chairman of the WWE board of directors, who resigned in disgrace in 2022, will serve as executive chairman of the new company. Dana White will reprise his role as UFC President and WWE’s Nick Khan will receive the same title but for WWE.
“Together, the UFC and WWE will have global reach, impressive scale and omnichannel distribution,” read a statement from the companies. “On a combined year-end 2022 basis, the UFC and WWE achieved revenues of $2.4 billion and a 10% annual revenue growth rate since 2019.”
During last night’s episode of WWE Raw, WWE Creative Director Paul Levesque aka Triple H said that “the same WWE you know and love isn’t going anywhere”, indicating that the deal will not have much impact on the product as it is.
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What do you think of the deal?