It took 68 seconds for Michael Dell to highlight the importance of data to Channel partners and customers during the Dell Technologies World keynote, taking center stage in person after a three-year hiatus to bet on the market at the emergence of a multicloud ecosystem.

Addressing the more than 5,000 attendees in Las Vegas, including partners, resellers, alliance providers, customers and employees, Dell declared that the ” on-premise vs. off-premise ” debate was over, refocusing the focus on leveraging data. to create a competitive advantage at the Edge .

In the center of this change? An attempt by Dell Technologies to take the lead role as industry orchestrator providing choice to customers and partners .

“We are taking the next leap with a multicloud ecosystem that spans the Edge where Artificial Intelligence processes and moves data across 5G networks in highly automated environments,” said Dell, speaking as president and CEO of Dell Technologies.

“All possibilities depend on how effectively companies use data and that means data has to be compromised by location. The “ on premise vs. off-premise ” is over, the future is multi-cloud with workloads and data flowing seamlessly across the environment.”

According to Dell, 90% of customers already host both on-premises and public cloud environments, and 75% use three or more different clouds.

“We are building an ecosystem to enable true multi-cloud and deliver the Edge, which is the next frontier where data is managed at the point of creation,” added Dell. “This is an automated and intelligent synchronous cycle of data connection, protection, analysis and enhancement.”

Whether in the metaverse, autonomous vehicles or robotics — perhaps even space exploration or augmented or virtual reality (AR/VR) — Dell said all future projects, regardless of technology focus, will create ” huge amounts” of distributed data and distributed computing power.

“10% of data in the world today is processed outside of the data center, but by 2025, 75% of enterprise data will be processed outside of the traditional, centralized data center or cloud,” said Dell. . “5G will handle the volume of data at the edge, which means the distributed future will be much larger than we can imagine.”

“But so will the attack surface. Ransomware attacks are the number one threat to most organizations, occurring every 11 seconds at an average cost of $13 million.”

At the forefront of the coming market opportunity, according to Dell, will be the Channel , specifically the more than 200,000 partners housed in the vendor’s network around the world.

“There is a huge role for partners and they are an incredible part of our ecosystem,” Dell confirmed. “Over 50% of our orders last year were placed through the Channel and we are seeing a very active and engaged ecosystem. We have an aggressive roadmap to add more capabilities, features and functions to build on that opportunity.”

The ecosystem, on stage

Unsurprisingly, Dell, as the teaser speaker, made a splash with a keynote address focused on data and multicloud . “Over the last two years, technology has become even more important and essential,” he said. “The pandemic put an exclamation point on the importance of digital technology for everyone.

“In terms of creating this ecosystem, we bring many advantages, as we are number one in all areas of technology, from computers to the cloud. We also have the strongest and most resilient supply chain in the industry.”

Recognizing that customers’ focus is shifting from infrastructure to developers, the provider has also committed to “embracing developers” to support multi-cloud ambitions.

“We’re making all of our solutions API-driven and developer-ready,” he added. “We are also adopting high levels of automation to ensure our infrastructure is fully compliant with containers and modern application development requirements such as Kubernetes , Tanzu and OpenShift.”

“Containerized apps are transforming modern IT and apps – we’re working closely with VMware to deploy Tanzu to transform the way we securely build, manage and run apps in the cloud. And with APEX , we’re making it all happen.” available as a service, focused on results ,” concluded Michael Dell.

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