- Apple Music claims to have passed the milestone of 100 million titles in its catalog. Better than the competition, but will it be enough to make a difference?
Apple Music has just passed a symbolic milestone. The Cupertino company has indeed announced that its music streaming service now has more than 100 million songs. It’s a significant development from the 30 million titles available when it launched in June 2015 and suggests that you’re now likely to be able to find anything you want on the platform. The apple brand also explains that it adds around 20,000 new songs to the service every day.
Apple Music claims to have passed the milestone of 100 million titles in its catalog
That 100 million mark also gives Apple Music an edge over the competition. As of this writing, its main rival, Spotify, claims “more than 80 million tracks”. Although this competition is very healthy and the selection remains made in good and due form, this implies that it should be easier to find this or that title of a “small” artist on the Apple platform than not. anywhere else.
Better than the competition, but will it be enough to make a difference?
The question, of course, is whether the service of the Apple brand has enough other advantages than this well-stocked catalog to argue with the competition. It’s hard to know, for example, how many of these titles are exclusives, such as DJ mixes or live sessions. Contacted on the subject, Apple has not yet communicated. These unique offers could allow Apple Music to make a difference, but nothing is less certain, of course. Anyway, this figure of 100 million titles in the catalog allows the Cupertino company to claim the title of the largest music streaming catalog to date. Which is no small feat.
Rachel Maga is a technology journalist currently working at Globe Live Media agency. She has been in the Technology Journalism field for over 5 years now. Her life’s biggest milestone is the inside tour of Tesla Industries, which was gifted to her by the legend Elon Musk himself.