CI Games, the publisher of Lords of the Fallen, intends to sell its latest game at the price of AAA titles. The developers are counting on their next creation to sell like hotcakes.

The next Lords of the Fallen will be marketed as a AAA game. These words came from Marek Tyminski, president of CI Games, the company responsible for publishing the game. In an interview with PAP (Polish press agency – editor’s note) Tyminski admitted that this step, if the release of his latest title is successful, could significantly increase the valuation of CI Games on the stock market.

Despite the game’s budget not being able to match the projects of the biggest publishers and studios in the industry, Tyminski promises that Lords of the Fallen will be worth it:

“The game’s budget can be considered relatively low for games in the AAA segment, but we will offer players a high quality product. Price of lords of the dead will suit rich content and it will be as high as the retail prices of other new games in the AAA segment. We have sufficiently high sales and a sufficiently attractive return on investment.

The CEO of CI Games has confessed to wanting to model his game on the success of last year’s hit which was undoubtedly Elden Ring. Given that Lords of the Fallen is going to look like Dark Souls 4.5, we have to admit that this goal is ambitious, although not impossible. The company aims 20 million copies sold.

“We hope that the new Lords of the Fallen will bring us several times more sales than the previous one, allowing us to take CI Games to a new level both in terms of the opportunities it will face and the market valuation of the game. ‘business’, he said. Mark Tyminsky.

It looks like the Polish game has a chance to cut a slice of the 2023 edition pie. However, this will not be an easy task. – will have to resist the competition of the big releases of this year, like Diablo IV or Starfield.

Lords of the Fallen is set to debut later this year on PC, PlayStation 5, and Xbox Series X/S.

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