The marketing machine is running at full speed with the promotion of Super Mario Bros: The Movie, the nintendo produced by the workshop Lighting which will hit theaters in much of the world on April 5, 2023.
The owners of the IP (Nintendo) and the actors who lend their voices to the tape are completely committed to the project, and there is nothing more to do than see the spectacular entrance of Jack Black dressed as Bowser in the show of Kelly Clarksonone of the most watched talk shows in the United States.
It was precisely in said broadcast that the interviewer focused on the actor Chris Pratwho lends his voice as the protagonist to the plumber mariofirst asking him what his general opinion of the tape was.
“It’s an Illumination movie, the same one that made Despicable Me, Minions… Illumination has a fantastic track record, so they teamed up with the Nintendo team and made Super Mario Bros: The Movie. C It’s a 90 minute epic adventure. It’s full of nostalgia, created in a very beautiful, current and innovative way in the world of animation and the soundtrack is amazing. It’s so funny, these guys are absolutely amazing.
We all remember the weeks that followed the announcement of Pratt’s choice to voice Mario, where the film was heavily criticized (without even having an official image), which were nothing but fears of a sector of the community he fears for a figure they consider “untouchable”. Pratt alludes to the responsibility for your work in the movie and remember the one who always did it in video games.
“Mario’s voice in any video game is Charles Swift, and he’s incredibly iconic. That’s not saying much, as the game doesn’t really explore the character of Mario, which ends up reflecting more of the person playing the Mario and Luigi, Peach, Bowser, Toad or Wario are avatars for the player so when they wrote the script and contacted me for the role, the question we asked ourselves was how we were doing give more personality to the character. Who is this guy? What world does he live in? How to tell in 90 minutes the story of this character that everyone knows? The thing is that no one really knows his story, put aside from the fact that her mission is to save the princess, fleshing out the voice was part of that process, as well as finding the best possible voice, one that would fit a 90-minute story.
And finally, the actor did not rise from his seat without first reminding us why the film will satisfy all spectators, adults and children, who will go to the cinema to see it.
“It’s very exciting to think that people like us, who grew up playing these video games, now have kids playing them too. It’s like a multi-generational experience, where we’re all going to be able to experience this nostalgia of our childhood. The film is full of nostalgia, there are many Easter eggs For people who grew up with Nintendo games.”
precisely tomorrow day March 9 at 11:00 p.m. A special Nintendo Direct dedicated exclusively to the film is planned, where we will also see the final trailer for it. In addition, Friday, March 10 is the Tue10 Day (or Mario Day), in which there will be significant discounts and promotions on the character’s adventures.