The famous shooter warfare, Call of Duty, is one of the best known war titles. In a statement, the loss of 50 million players was confirmed.
A severe setback hits the franchise Activision Blizzard after ratifying through a statement that reveals the information of the company from various aspects, the loss of 50 million users in Call of Duty, during the course of 2021.
The numbers can be calculated by comparing the 2021 and 2022 reports, which reflect the number of gamers engaging with the product: 150 million were notified during the first quarter of last year, while, for the same date but in 2022, the numbers decreased to 100 million players.
Call of Duty: Vanguard It was the last installment released by Activision Blizzard in 2021.
Its sales left a bittersweet taste for the company, since we can say that it sold fewer copies than its predecessor, CoD: Black Ops Cold War. Blizzard, For his part, he also presented numbers that attract attention. While consistent with last year, you can’t ignore the fact that a company with titles such as: Overwatch, Diablo and World of Warcraft do not exceed 22 million users in 2022.
A look back: 2020, the best sales year for CoD
The year that will remain in everyone’s memory, 2020, was a time that since Activision they set the engines in motion to make the most money and lay the groundwork for what they thought would be some sort of “money pot”.
The pandemic was a crucial factor in the economic success of Call of Duty, the fact that users spent most of their time indoors provided a unique opportunity. The additions of CoD Mobile and Warzone boosted earnings thanks to microtransactions which gave a total of $3 billion a record figure for the developer. Is this drop in the number of users a normal action after so much success? On the other hand, it can be seen as a signal from the players that Activision Blizzard He is not on a good path with respect to his decisions and the direction in which the franchise is taking. What is your opinion?
To close, the most recent novelty is the arrival of Godzilla y King Kong to your deliveries: Vanguard and Warzone with a themed event, a battle pass, playable content and, of course, objects and skins Available for purchase in the in-game store.