Former Disney CEO says Apple and Disney could have merged during Steve Jobs era

Former Disney CEO says Apple and Disney could have merged during Steve Jobs era

Bob Iger thinks Apple and Disney could have merged if Steve Jobs had been able to stay as CEO of Apple

It is common knowledge that Apple and Disney have always had a very good relationship with each other. The two companies are obviously very different in what they do, but, at one time, when Steve Jobs, former Apple CEO, was in the administration of Disney, the two entities were closely linked with each other. other.

Bob Iger thinks Apple and Disney could have merged

That being said, Seeking Alpha reports, in a CNBC interview with former Disney boss Bob Iger, that the latter is convinced that if Steve Jobs had not died in 2011 and continued to lead Apple, it’s entirely possible that Disney and Apple ended up merging.

While there have never been any formal discussions or even the slightest idea that such an operation could arise, Bob Iger believes that is the direction everyone could have gone.

if Steve Jobs had been able to stay as CEO of Apple

In the former CEO of Disney’s own words: “I’m really confident we would have had this discussion… I think we would have come to this.” Bob Iger bases his opinion on the fact that Steve Jobs had always liked the idea of ​​combining “big technology” with “great creativity”.

It’s hard to imagine the place that Disney could have had in Apple’s overall strategy, but all of this could have been very interesting, not to mention the fact that such an operation would have resulted in an absolutely titanic company.

That being said, if Steve Jobs had been able to stay in his role as CEO of Apple, it’s also unclear whether we would have an Apple company like it is today as Steve Jobs wouldn’t necessarily have taken the same decisions as the current boss of the Cupertino company, Tim Cook. It is in any case a very interesting vision.

Rachel Maga
Rachel Maga is a technology journalist currently working at Globe Live Media agency. She has been in the Technology Journalism field for over 5 years now. Her life's biggest milestone is the inside tour of Tesla Industries, which was gifted to her by the legend Elon Musk himself.