Apple has nearly a billion paying subscribers to its services, and the growth still looks impressive.
Subscription services have multiplied like hot cakes in recent years. Everyone, or almost, got into it. It must be said that the business model is very interesting for companies, which can thus generate relatively fixed income each month.
The giant Apple also launched a number of subscription-based services. And the subscribers today are numerous, very numerous.
Apple has nearly a billion paid subscribers to its services
A few years ago, the Cupertino company let everyone know that it was convinced that subscriptions were the way forward for services and even applications.
And it would seem that this decision to push subscriptions in this way is paying off today, and not just a little, insofar as, if we are to believe the financial report for the first quarter of 2022, the apple brand has been able to add 165 million subscribers over the past year.
And the progress always looks impressive
That means the US company’s total number of paid subscribers is currently around 785 million, which is pretty crazy, ultimately, when you think about it, and when you think about how much money it can make for Apple. , only from these subscriptions.
In the words of Apple’s Chief Financial Officer, Luca Maestri, “Additionally, paid subscriptions continue to show strong growth. We now have over 785 million paid subscriptions across all services on our platform, which is 165 million more than in the last twelve months. In addition, we are finalizing the implementation of new services that we believe will greatly appeal to our users and we continue to improve the breadth and quality of our current service offering.”
Apple currently offers a number of services accessible through a monthly subscription. There’s iCloud, Apple Music, Apple Arcade, Apple TV+, Apple News+, and Apple One, which brings all of those together.