Amazon will have a second Prime Day sale: we tell you when
After the record sales recorded by Amazon on Prime Day last July, the e-commerce giant announced a similar event to get ahead of the Christmas sales.
After the Prime Day held last July, described as the largest, Amazon announced a new sales day called Prime Big Deal Days, which will be held in October.
The e-commerce giant is looking to anticipate Christmas sales, so its Prime Big Deal Days will be held next October, where it seeks to pamper its customers.
In addition, to encourage them to make their Christmas shopping in advance, so it prepares great discounts and promotions.
Amazon announces Prime Big Deal Days
The sale will be exclusively for Prime members worldwide announced Amazon on its official website.
“This October, Amazon is bringing an exclusive shopping event for Prime members – Prime Big Deal Days! We’re excited for Prime members to discover some of Amazon’s best deals of the season in 19 countries,” noted Doug Herrington, CEO of Worldwide Amazon Stores.
While Amazon did not provide further details on when they will be holding Prime Big Deal Days, he noted that the exclusive sales will take place in Australia, Austria, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Netherlands, Poland, Portugal, Singapore, Spain, Sweden, United Kingdom and the United States.
“We will share more details soon as we get closer to the event. We’re looking forward to giving our Prime members access to exclusive early savings this season,” Amazon notes.
In this way, the e-commerce giant is looking to win over more subscribers to its Prime membership.
On Prime Day held July 11-12, consumers spent $12.7 billion across all online marketplaces, representing a 6.1% increase year over year.
Those figures represented a “new record,” according to the most recent data released by Adobe Analytics.
Amazon reported that it sold 375 million items worldwide during Prime Day last July.
The first time Prime Day was held in 2015, which was well received by consumers, who do not miss the opportunity to take advantage of the e-commerce giant’s promotions and discounts.