French esports organization Team Vitality has announced that it has signed a partnership agreement with gaming gear specialist Cherry Xtrfy. The deal that will see the pair working together for the next two years will equip Vitality teams and players with Cherry devices, including keyboards, mice, mouse pads and more.
“We are very pleased to welcome CHERRY XTRFY as an official partner. We know that this brand is a benchmark for quality and performance in an ever-changing industry”, said Nicolas Maurer, CEO of Team Vitality. “And the timing of his arrival in Team Vitality is ideal. CHERRY XTRFY will be at the center of our 10th anniversary celebrations and will benefit from our presence in the biggest international competitions.”
The deal will also see Cherry Xtrfy work with Vitality on a collection of co-branded products, and will see Cherry’s logo placed on Vitality’s Counter-Strike: Global Offensive jersey from the Paris Major and beyond. There will even be more activations, although we haven’t talked about it in depth yet.