The first thing you will have to do after starting your freelance business is to promote yourself, it is no secret. You will have to spread your name out there and for this, there are many variants with different probabilities of success. Communicate with your professional network, be present on social networks or join the community of freelancers in your city are some of the options. This article, however, focuses on a more classic alternative: business cards.
What is a digital business card?
We all know the printed business cards that were exchanged at a trade show, after a meeting or at events. But times have changed and now you don’t have to print them, carry them around and hand them out to every client you visit (although you can contact any graphic designer on freelancermap if that’s what you want ).
Having a digital business card can help you find potential customers and provide them with all the basic information they need at a glance.
How to create a free digital business card
Here you have some options to create your digital business card but remember that there is no limit to creativity 🙂.
1. LinkedIn, Xing and other networks
In the first place we find professional social networks such as LinkedIn or Xing. Profiles work great as business cards. Potential customers can see what you can offer them, the experience you have and perhaps your goals or the way you see business.
It could also be said that these profiles are not a business card and we would be right. But on the other hand, in the end it has the same objective only that it contains a little more information, which would not fit in a traditional business card.
For clients, having access to this database of information about their employees is very useful and easier to use than searching through each personal page individually. Sometimes, if you are not on these networks, it can mean that many clients do not take you into account. Creating a profile on LinkedIn or Xing won’t take much time, and it will certainly be worth it.
2. About.me
You’ve probably already heard about this platform, but if you haven’t you should take a look. About.me is a site that allows you to promote your personal brand. You can include a giant image and a short story or summary of your business.
It also allows you to include several links to the social networks in which you are present, making it easier for your customers to contact you.
3. Zerply
Zerply is another service that allows you to create business cards online. It’s not as colorful as About.me and looks more professional than the previous one, so it may be your alternative if that’s what you’re looking for.
It allows to be quite creative and in fact, it sells itself as “the best professional network for creatives.
Canva business card
If you still like the idea of a “classic style” business card, we recommend Canva, an online tool that allows you to create professional images in a few minutes and without any knowledge.
Canva offers many free templates, which you can edit and customize to your liking.
The advantage: you can download and print it or use it online in your networks or in your email signature 🙂