What is the most popular podcast today on Spotify Chile

Considered one of the most “intimate” digital formats, Podcasts have gained fame and positioned themselves among the tastes of the Chilean public following the arrival of streaming platforms in the new millennium, such as Spotify.

Its growth has been significant since the emergence of corona virus pandemic in 2020, which has forced the majority of people to stay in lockdown, who in turn have started experimenting with various formats and channels to get informed and entertained.

Podcasts are audio products available through files or streaming platforms and one of their great advantages is that the user can listen to it whenever he wants and as many times as he wants.

However, the podcast is not something new, rather it is a product that enjoyed great popularity at the beginning of the 21st century, but which then he was relegated by the arrival of compact discs, ipods, among others.

However, its easy access, broad genres and diverse narratives have facilitated its new golden age and many companies have started betting on them again to reach more users.

Currently this type of production is well received in Chile and the proof is these 10 podcasts that are on everyone’s lips.

1. Thomas is going to die

3 Friends looking to spend the last few days with their friend Tomas.

2. Aki Yop

A bit of everything but still a lot of gnashing of teeth

3. Experts in nothing

A conference without PowerPoint. A panel without specialists. A debate without a moderator. A dead end conversation. Advice we do not follow. Fake news without bad intentions. All that is Experts in Nothing, with Elisa Zulueta and Paloma Salas.

4. Case 63

Year 2022. Psychiatrist Elisa Aldunate records the sessions of an enigmatic patient, registered as case 63, who claims to travel through time. What begins as routine therapy sessions quickly turns into a story that threatens the boundaries of the possible and the real. A story that evolves freely between the future and the past of two characters who, perhaps, have the future of humanity in their hands. With Antonia Zegers and Nestor Cantillana. Case 63 is an original podcast from Spotify.

5. With pears and finance

Investing and personal finance podcast.

6. Financial neuron: personal finances and investments

Let’s talk about money, let’s talk about investing but from a personal finance perspective, with people at the center and not money. A podcast that seeks to help people no longer suffer from material stress.

7. With the help of my friends

Valeria Luna and María José Castro analyze what’s happening during the week on Instagram and talk about different topics with the help of their social media friends.

8. LAMBS

An elite school in southern Chile is under threat. A mysterious sound announces that a massacre is approaching: the “impious lambs” will not live. Therefore, a survey is carried out among the students. Victoria García, a forensic psychologist specializing in adolescents, through a series of interviews with the community, will reveal various shadows that haunt them. Its mission will be that the anonymous threat of audio does not become a reality.

9. FENIX SEMINAR – BRIAN TRACY

FENIX SEMINAR – THE PSYCHOLOGY OF SUCCESS.

10. Lucas and Socías, again

Lucas Y Socias has a podcast. Every Monday at 7:00 p.m. (Chilean time) on our YouTube channel.

A podcast is an audio product which has a defined periodicity and can be composed of several episodes, although it has its origins in the radio, currently those who like this format can find it on internet pages or streaming platforms like Spotify.

Although podcasts started as a discussion between several participants on a specific topic, over time the ways of doing them have diversified and now a person or a group can speak, likewise they are not only used as a space to exchange views, but also encompass genres of interview like the #EnCasaDeMara podcast where he asks questions to various characters such as Edy Smoloh fictionas is the case with the thriller of the Caso 63 Chilean Podcastor deal with issues of science, politics, journalism, welfare, among others.

The word “podcast” was first used on February 12, 2004. by Guardian journalist Ben Hammersley in an article in which he explained how economically viable it was to create an online radio show and access it when users wanted it.

Swedish society Spotify announced in November 2020 the takeover and acquisition of the advertising and podcasting platform Megaphone for 235 million dollars, which was used for the monetization of audios and the heyday of this type of production, which has become one of the formats back-to-school 2022 favourites.

Last year Spotify’s podcast offering extended to new markets and recorded the existence of more than four million podcasts, although few have managed to leave a bigger mark in 2022 and become the most popular.

Worldwide, the title that topped the most played ranking was The Joe Rogan Experiencewhich also added its third straight year as a favorite podcast.

In the most listened to list he was followed by call her daddy by Alex Cooper; on the third step is Anything goes with Emma Chamberlaina future Spotify exclusive that touches on a variety of tracks from the famous American creator.

The Case 63 Chilean audio series It was one of those who managed to lead the ranking of the most reproduced for weeks and obtained the fourth place in the world. This Spanish podcast has even been dubbed into Portuguese, Brazilian, Hindi and English.

On the fifth rung is the true crime podcast called Addicted to crime Voiced by Ashley Flowers and Brit Prawat.

a serious competitor

The coronavirus pandemic has not only benefited podcasts by increasing their user base, but also audiobooks also added more consumers on various platforms, including Spotify, as it is estimated that they can leave annual profits of up to $70 billion.

The streaming platform, where audio books increased by 20%turned to narrating books with the voices of Hollywood celebrities.

Its rise could also be due to criticism of the ease with which the platform allowed podcasters to express themselves, falling into misinformation errors in the midst of a pandemic, as was the case with Joe Roganwhich also caused the company to lose up to $2.1 million.