Avianca and canceled Viva Air flights most Googled after chaos

People’s interest in knowing what will happen to their money and flights booked after the airline live air announced its permanent closure of operations, led to queries related to these issues in the search engine Google.

According to the company, searches for the airline’s case have increased by more than 130% over the past week and ranked fifth among the most viewed topics.

The peak of this trend was generated on February 28, 2023, when the airline announcement took place and the interest rate of 100 dots (Google’s maximum).

Other related queries that have gained relevance in recent days were “what happened to viva air?”, “why is viva air closing?”, “why is viva air canceling flights “, among others that keep the trend relevant with higher audience peaks than 4.500%.

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Due to the Colombian public’s interest in learning more about the case of the Airline company, live air became the most searched company in this category with 300% interest in the week between Monday February 27 and Sunday February 5, surpassing others such as Latam, Avianca, Wingo and Satena, which complete the list of five more sought after.

Even other airlines that are also among the most popular search terms, such as Avianca, have been the reason for consultation by some people, who have asked what to do in the event of a suspension of the sale of plane ticket.

The term of Research “Avianca suspends ticket sales” showed growth of more than 2,900%.

According to the data presented by the platform of google trendsThe region of Colombia that showed the most interest in searches related to the current airline situation is San Andrés, which achieved a score of 100 points.

The regions of Amazonas (33), Antioquia (29), Risaralda (27) and Bogotá (23), although far from occupying the first place on the list, are also interested.

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The day of the announcement of the suspension of the sale of plane tickets of live air It reached a peak of searches of more than 200,000 searches only in Colombia and it exceeded local sporting events such as the match between Deportivo Cali against Deportivo Pereira (200,000) and the match between Medellín and El Nacional (100,000) .

Another of the countries that has joined the trend in search of live air is Peru, which also reached a maximum peak of 100 dots of interest for google trends on February 28 and which also included the question “what happened to viva air?” like in Colombia.

For its part, the Cuzco region is the one that presented the most interest for research in Peru, reaching a score of 100 on the search platform. Googlewhile Callao (82), Arequipa (48), Loreto (48) and Lima (42) complete the five with the utmost intention of finding out more about what happened.

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Over the past week, in Peru, questions have also been raised on the subject, such as “viva air suspends operations”, “viva air Peru news”, “indecopi viva air”, among others, which were also among the most recurring searches by the public.