First, the guidelines were created under the guidance of several organizations, including the International Society for the Prevention of Suicide and the Crisis Text Line, which provides free mental health services via SMS.
TikTok does not allow content that redundantly or beautifies suicide or self-harm, but it would like to support users who are trying to help those who are suffering by sharing their experiences. For this reason, the guidelines also provide tips for dealing with those who are suffering or suffering.
TikTok
Also, if you search by keywords such as suicide, links to support organizations will be displayed, but in the future, content that shares personal experiences related to mental health and information on places to provide support will be displayed in videos.
In addition, warning labels for sensitive content will be updated. Previously, a warning label was displayed for each video, but now when you search for content that may be distressing for some people, such as “scary makeup”, it will not be displayed before the search results are displayed.
A warning is displayed. You can view it by tapping “Show Results”, but such content will not appear in the For You feed.
In 2020, suicide videos delivered on Facebook were spread on TikTok and were forced to be deleted. At this time, creators who noticed the situation posted a video to be careful not to watch the video carelessly and called for caution, but considering this, sending a positive message from the creator is to deliver a positive message. It may be an effective strategy.