Esports organization TSM has announced that it has entered into a three-year partnership with sandwich chain Jersey Mike’s. The deal will see the latter named the official sandwich of TSM and will see the duo work together on a variety of fan giveaways, events, internship opportunities, and more.
The press release announcing the partnership did not mention any financial details related to the deal, but TSM CRO Stephan Cieplik added:
“This partnership represents everything our fans dream of and will leave them hungry for more! Jersey Mike’s commitment to quality and excellence aligns with our own values at TSM, and we look forward to bringing this partnership to life. with authentic activations to interact with our fans, players and streamers.”
As for the internship opportunities mentioned above, they will allow American students at TSM partner campuses and Jersey Mike partner campuses to see how an esports organization works from a business perspective.