Danish esports organization Astralis has announced that it has extended its partnership with HP for a further 12 months, continuing a deal that began five years ago. As noted in a blog post, we’re told that this expansion will bring AMD into the partnership and put more emphasis on activations surrounding the team and new content on Astralis’ social channels.
“The extension and expansion of the agreement and business partnership is a testament to our and OMEN’s position in the world of esports and gaming, and we are proud to continue to grow our two brands together.” , said the commercial director of OMEN. Astralis, Kasper Sindt.
There’s no word on the financials related to the deal, but we’re told it will continue to make the Astralis-HP deal the organization’s longest-running business partnership.